{"id":2940,"date":"2022-08-16T16:06:25","date_gmt":"2022-08-16T14:06:25","guid":{"rendered":"https:\/\/atomic-temporary-207885880.wpcomstaging.com\/?p=2940"},"modified":"2022-08-16T16:06:25","modified_gmt":"2022-08-16T14:06:25","slug":"chef-de-projet-ecommerce","status":"publish","type":"post","link":"https:\/\/hornet-conseil.fr\/index.php\/2022\/08\/16\/chef-de-projet-ecommerce\/","title":{"rendered":"Chef de Projet ecommerce"},"content":{"rendered":"<h2>Le Chef de Projet de commerce est un professionnel qui supervise le d\u00e9veloppement et la mise en \u0153uvre de projets de commerce \u00e9lectronique.<\/h2>\n<ul>\n<li>\n<h4>R\u00f4le et missions<\/h4>\n<\/li>\n<\/ul>\n<p>Le Chef de Projet ecommerce est charg\u00e9 de booster le Chiffre d\u2019affaire eCommerce via l\u2019acquisition, la conversion, la fid\u00e9lisation et manager \u00e9quipes et prestataires tout en ayant un catalogue produit irr\u00e9sistible, voil\u00e0 le m\u00e9tier du responsable eCommerce.<\/p>\n<ul>\n<li>\n<h4>Comp\u00e9tences requises<\/h4>\n<\/li>\n<\/ul>\n<p>Le Chef de Projet ecommerce doit poss\u00e9der un \u00e9ventail de comp\u00e9tences, notamment en gestion de projet, en d\u00e9veloppement de commerce \u00e9lectronique et en analyse commerciale. Il doit \u00e9galement \u00eatre capable de communiquer efficacement avec les parties prenantes et de g\u00e9rer les membres de l&#8217;\u00e9quipe.<\/p>\n<ul>\n<li>\n<h4>KPI&#8217;s et r\u00e9sultats attendus<\/h4>\n<\/li>\n<\/ul>\n<ol>\n<li>Augmenter le chiffre d\u2019affaires et la rentabilit\u00e9 gr\u00e2ce \u00e0 une strat\u00e9gie d\u2019acquisition rentable<br \/>\n<em>Exemple : G\u00e9n\u00e9rer des campagnes SEA et Google Shopping rentables avec 1 m\u20ac de budget<\/em><\/li>\n<li>Augmenter le revenu par client en les fid\u00e9lisant gr\u00e2ce \u00e0 l\u2019animation commerciale et CRM<br \/>\n<em>Exemple : Ajouter 500 nouveaux produits et animer la page d\u2019accueil 365 jours \/ an\u00a0<\/em><\/li>\n<li>Augmenter la conversion et am\u00e9liorer l\u2019exp\u00e9rience clients<br \/>\n<em>Exemple : Augmenter le CA de +30% en 12 mois notamment en augmentant le panier moyen par client<\/em><\/li>\n<\/ol>\n<p>Ressource : <a href=\"https:\/\/www.jobijoba.com\/fr\/fiches-metiers\/Chef+de+projet+e-commerce\">Fiche m\u00e9tier Chef de projet e-commerce\/Jobijoba<\/a><\/p>\n<p>Cr\u00e9dit :<a href=\"https:\/\/www.pexels.com\/fr-fr\/photo\/trois-personnes-assises-a-cote-de-la-table-416405\/\"> Photo de Pixabay sur Pexels<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Le Chef de Projet de commerce est un professionnel qui supervise le d\u00e9veloppement et la mise en \u0153uvre de projets de commerce \u00e9lectronique. R\u00f4le et missions Le Chef de Projet ecommerce est charg\u00e9 de booster le Chiffre d\u2019affaire eCommerce via l\u2019acquisition, la conversion, la fid\u00e9lisation et manager \u00e9quipes et prestataires tout en ayant un catalogue [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":2942,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[26],"tags":[],"class_list":["post-2940","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-conversion"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Chef de Projet ecommerce - HoRnet Conseil<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/hornet-conseil.fr\/index.php\/2022\/08\/16\/chef-de-projet-ecommerce\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Chef de Projet ecommerce - HoRnet Conseil\" \/>\n<meta property=\"og:description\" content=\"Le Chef de Projet de commerce est un professionnel qui supervise le d\u00e9veloppement et la mise en \u0153uvre de projets de commerce \u00e9lectronique. 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