{"id":326,"date":"2022-07-27T16:42:07","date_gmt":"2022-07-27T14:42:07","guid":{"rendered":"https:\/\/atomic-temporary-207885880.wpcomstaging.com\/?p=326"},"modified":"2022-07-27T16:42:07","modified_gmt":"2022-07-27T14:42:07","slug":"ereputation","status":"publish","type":"post","link":"https:\/\/hornet-conseil.fr\/index.php\/2022\/07\/27\/ereputation\/","title":{"rendered":"E-r\u00e9putation d&#8217;une entreprise, d\u00e9finition et enjeux"},"content":{"rendered":"<h4>L&#8217;e-r\u00e9putation est l&#8217;image d&#8217;une entreprise sur internet.Il est important pour les entreprises d&#8217;avoir une e-r\u00e9putation positive car c&#8217;est souvent la premi\u00e8re impression que les recrues potentielles auront de l&#8217;entreprise.<\/h4>\n<p>Il existe de nombreuses fa\u00e7ons d&#8217;am\u00e9liorer l&#8217;e-r\u00e9putation, comme le recrutement actif sur les m\u00e9dias sociaux, la tenue d&#8217;un blog et la publication de communiqu\u00e9s de presse. Cependant, l&#8217;e-r\u00e9putation peut \u00e9galement \u00eatre endommag\u00e9e par des critiques n\u00e9gatives, un mauvais service client et des violations de donn\u00e9es.<\/p>\n<p>Par cons\u00e9quent, il est important pour les entreprises de surveiller leur e-r\u00e9putation et de prendre des mesures pour l&#8217;am\u00e9liorer si n\u00e9cessaire. L&#8217;e-r\u00e9putation peut \u00eatre un facteur d\u00e9cisif dans le choix des recrues potentielles de postuler ou non aupr\u00e8s d&#8217;une entreprise, elle ne doit donc pas \u00eatre prise \u00e0 la l\u00e9g\u00e8re.<\/p>\n<p>Ressources : <a href=\"https:\/\/www.cairn.info\/revue-questions-de-management-2016-4-page-71.htm\">CAIRN &#8211; Impact de la r\u00e9putation classique et de l\u2019e-r\u00e9putation sur l\u2019attractivit\u00e9 des entreprises en tant qu\u2019employeurs.<\/a><\/p>\n<p>Cr\u00e9dit :<a href=\"https:\/\/www.pexels.com\/fr-fr\/photo\/restaurant-femme-cafe-tasse-5711932\/\"> Photo de Anna Shvets sur Pexels<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>L&#8217;e-r\u00e9putation est l&#8217;image d&#8217;une entreprise sur internet.Il est important pour les entreprises d&#8217;avoir une e-r\u00e9putation positive car c&#8217;est souvent la premi\u00e8re impression que les recrues potentielles auront de l&#8217;entreprise. Il existe de nombreuses fa\u00e7ons d&#8217;am\u00e9liorer l&#8217;e-r\u00e9putation, comme le recrutement actif sur les m\u00e9dias sociaux, la tenue d&#8217;un blog et la publication de communiqu\u00e9s de presse. [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":331,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6],"tags":[],"class_list":["post-326","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-lexique-recruteur"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>E-r\u00e9putation d&#039;une entreprise, d\u00e9finition et enjeux - HoRnet Conseil<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/hornet-conseil.fr\/index.php\/2022\/07\/27\/ereputation\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"E-r\u00e9putation d&#039;une entreprise, d\u00e9finition et enjeux - HoRnet Conseil\" \/>\n<meta property=\"og:description\" content=\"L&#8217;e-r\u00e9putation est l&#8217;image d&#8217;une entreprise sur internet.Il est important pour les entreprises d&#8217;avoir une e-r\u00e9putation positive car c&#8217;est souvent la premi\u00e8re impression que les recrues potentielles auront de l&#8217;entreprise. 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